📈 Business growth · 🛒 Online store · Launch

Launch an Online Store in Jamaica: The 20-Point Checklist

📅 September 2026 ⏱️ 5 min read 📍 Mandeville, Jamaica

STEP 3 · CUSTOMERS, BUT NO SYSTEM

Most stores "launch" with three products, no delivery pricing and a bank-transfer screenshot process nobody tested. Twenty checks, in order.

Quick answer: Before you post the link: 10–20 products with real photos and JMD prices; bank transfer with receipt upload plus card or cash on delivery; delivery priced by parish and a Knutsford option; WhatsApp button on every page; returns and delivery policies written; Google Business Profile claimed; a test order placed from a phone on data and paid for real; the five automatic messages (receipt, shipped, review, cart, win-back) switched on. Then post.

Products (1–5)

  1. 10–20 best sellers, not 100
  2. Real photos — daylight, plain background, phone is fine
  3. Prices in JMD, visible, with GCT handled consistently
  4. Two-line descriptions that answer size, colour, what is included
  5. Stock set honestly; sold-out marked, never deleted

Payments (6–9)

  1. Bank transfer with receipt upload switched on and tested
  2. Card checkout (Fygaro, eZeePayments, Scotiabank) or clearly "coming"
  3. Cash on delivery rules written: where, minimum order
  4. Who confirms a receipt, and how fast — decide before the first order

Delivery (10–13)

  1. Delivery fee by parish, not "DM for delivery"
  2. Knutsford or courier option with next-day expectation
  3. Pickup option with address and hours
  4. Packaging you actually have on hand

Trust (14–17)

  1. WhatsApp button on every page, answered inside the hour
  2. Returns, delivery and privacy policies — short, in plain English
  3. Google Business Profile claimed, with the store link
  4. Three real reviews or testimonials on the home page

The test (18–20)

  1. Place a real order from a phone on Digicel/Flow data, pay by transfer, upload the receipt
  2. Confirm it from the other side; check the customer gets the messages
  3. Switch on the five automations: receipt, shipped, review request, abandoned cart, win-back
Get it done

Not sure which step you're on? Book a growth call — fifteen minutes with Lee, no pressure, no obligation. You leave with the step, the first fix and the price.

Frequently asked

How many products do I need to launch?

Ten good ones you maintain beat fifty you do not.

Do I need a registered business to sell online in Jamaica?

To take card payments through a bank gateway, usually yes; bank transfer and cash on delivery do not require it. How to register.

How long does an Ezy store take?

Live in as little as seven days on the turnkey template once photos and prices are in.

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