Jamaica has incredible artistic talent. Painters, illustrators, digital artists, photographers — creating stunning work that deserves a global audience. But most Jamaican artists still rely on gallery commissions, craft fairs, or word of mouth.
An online art store changes everything. Sell unlimited prints of your best work, reach buyers worldwide, and build a brand that lasts beyond single sales. Here's exactly how to do it.
What Art Products to Sell Online
Art Prints
Original Paintings
Digital Downloads
Merch (T-shirts)
Photography Prints
Home Decor
Print-on-Demand vs. Pre-Printed Inventory
Print-on-Demand (POD) means prints are made only when ordered. Services like Printful or Printify handle printing and shipping. Zero inventory risk, but higher per-unit cost and you lose control over quality.
Pre-Printed Inventory means you print batches in advance. Lower cost per print, better quality control, but requires upfront investment and storage. Best for your proven bestsellers.
Pricing Your Art Prints
| Print Size | Production Cost | Suggested Retail (JMD) | Profit Margin |
|---|---|---|---|
| 8×10" Standard | $1,500 JMD | $4,500 - $6,000 | 65-75% |
| 12×16" Medium | $3,000 JMD | $8,000 - $12,000 | 60-75% |
| 18×24" Large | $5,500 JMD | $15,000 - $22,000 | 65-75% |
| 24×36" Statement | $9,000 JMD | $25,000 - $35,000 | 65-75% |
| Canvas (any size) | +50-80% | 2× paper print price | 60-70% |
Limited Editions Command Premium
Numbered limited editions (e.g., "Print 15 of 50") can sell for 2-3× open edition prices. Create artificial scarcity. Sign and number each print. Include a certificate of authenticity.
Your Art Store Website Essentials
Unlike generic e-commerce, art websites need specific features:
- Large, high-resolution images — Let buyers zoom into every brushstroke
- Room mockups — Show art on walls in living rooms, offices
- Size comparison tool — Help buyers visualize scale
- Artist story/bio — Collectors buy the story as much as the art
- Secure checkout — JMD pricing with Lynk, NCB, or card payments
- Shipping calculator — Flat rate local, calculated international
🛒 Ezy Commerce — Built for Jamaican Artists
Our e-commerce platform handles everything: beautiful galleries, JMD/USD pricing, local payment gateways (Lynk, NCB, eZeePayments), and calculated shipping for rolled tubes or flat packages.
Learn More →Marketing Your Art Online
Instagram is Non-Negotiable
Visual platform. Art-loving audience. Instagram is where Jamaican artists build followings. Post process videos (time-lapses of painting), finished works, and behind-the-scenes content. Use hashtags like #JamaicanArt #CaribbeanArtist #ArtForSale.
The Diaspora Market
Jamaicans abroad miss home. Art featuring Jamaican landscapes, culture, and vibes sells especially well to the diaspora in US, UK, and Canada. Target Facebook groups for Jamaican expats. Ship worldwide with calculated rates.
Local Corporate Sales
Hotels, restaurants, and offices need art. Reach out to interior designers and hospitality businesses. Offer bulk discounts for commercial spaces. This is often higher volume than individual collectors.
Shipping Art Safely
| Method | Best For | Cost (Local) |
|---|---|---|
| Rolled in tube | Unframed prints any size | $500-800 JMD |
| Flat with cardboard | Small prints under 12" | $400-600 JMD |
| Crated/boxed | Framed work, originals | $1,500-3,000 JMD |
For international shipping, use DHL or FedEx with insurance. Factor shipping into your pricing or offer free shipping on orders over a threshold (e.g., free shipping on orders over $20,000 JMD).
Startup Costs Breakdown
| Item | Cost |
|---|---|
| Ezy Commerce Website | From $1,500 USD one-time |
| Initial Print Inventory (10 designs × 5 each) | $75,000 - $150,000 JMD |
| Professional Photography of Art | $15,000 - $30,000 JMD |
| Packaging Supplies (tubes, mailers) | $10,000 - $20,000 JMD |
| Monthly Hosting + Maintenance | $49/mo USD |
Success Story: Jamaican Artist Going Global
"I was selling maybe 2-3 paintings a year through galleries. Now with my online store, I sell 15-20 prints monthly. The diaspora market was a game-changer — Jamaicans in New York, London, Toronto buying pieces that remind them of home."
— Marcia T., Kingston-based painter
Start Selling Your Art Today
Your art deserves to be seen. An online store puts your work in front of collectors worldwide, generates passive income from prints, and builds your artistic brand for the long term.
Launch Your Art Store
Professional e-commerce website with gallery features, JMD payments, and worldwide shipping.
Get Started →