📚 The Digital Products Playbook · Lesson 8 of 8 · free

📈 Scale to a Catalogue (Systems, Bundles, and the Second Product)

How one product becomes a catalogue that pays monthly: bundles, upgrades, affiliates, and the automation that runs it while you build the next one.

The second product is easier

Your first buyers tell you the second product. Their questions, their 'do you have one for…', their industries. Make the sequel in half the time using the same brand kit.

Bundle and ladder

Three related products become a bundle at 70% of the sum — most buyers take it. Existing customers get an upgrade price. Your catalogue's average order goes from J$2,000 to J$5,000 without a single new customer.

Let others sell it

Give referrers a code and a cut. A church treasurer who loves your template will sell it to twelve other churches for a 20% share. This is how digital products grow in a small market.

The system, once

Store with automatic delivery, card + transfer, product pages that rank, a follow-up routine, and a monthly report of what sold. Set it up once and it runs. That's the difference between a hustle and an asset — and it's exactly what we build: Store plan, J$35,000 build + J$9,500/mo, Ezy Cart included. Your products, your domain, delivered while you sleep.

← Lesson 7: Market It Without an Ad BudgetCourse home →

Ready to sell? We build the store.

Ezy Cart delivers your digital products automatically — card and bank-transfer checkout, no per-sale commission, JMD or USD, on your own domain. J$35,000 build + J$9,500/mo Store plan, software included.

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