🚀 Open in 30 Days: Start a Business in Jamaica · Lesson 6 of 8 · free

💻 Day 18: Look Established — The One-Page Website

What goes on a first website, why it is the difference between "the guy on WhatsApp" and "a company", and the free things to do before you pay for one.

⏱ About 15 minutes · read it, then do the "Do this now" steps before the next lesson

Why a page matters on day one

When someone hears about you, they search. If they find a Google profile and a directory listing, you exist. If they also find a clean page with your name, town, prices, photos, reviews and a WhatsApp button, you are a company. That is the moment a bigger customer decides to call you instead of the other guy.

What goes on it

One page is enough: who you are, what you do, prices from, the town, five to ten photos, two reviews, a WhatsApp button and a way to book or order. Nothing clever. The page is there to make the next step obvious.

Free first, then real

Before paying for anything, do the free steps: the Google profile, the directory listing, the WhatsApp catalog. When money is coming in and you are losing time answering the same questions, get the real site — a turnkey website is J$35,000 to build with the software, hosting and support on a plan from J$4,500 a month. Run the free mobile check on any site you already have.

Homework

Decide what your one page says: write the ten lines now, even before you have a site to put them on.

✅ Do this now — step by step

  1. Write the ten lines: name, what you do, prices from, town, hours, two reviews, WhatsApp number, how to book or order.
  2. Collect ten photos of real work or real products (phone photos in good light are fine).
  3. If you already have a site, run the free mobile-friendly check and fix what it flags.
  4. Decide the date you will get the real site — usually when the first ten customers are paying.
  5. Put the same ten lines in your Google profile and directory listing today.

⚠️ Mistakes to avoid

🇯🇲 How it plays out in Jamaica

A Spanish Town electrician with a one-page site and a complete Google profile gets several calls a week from search. His more experienced competitor with no page gets none — experience nobody can find is invisible.
← Lesson 5Lesson 7: Take Money and Bookings Properly →

Opening day comes with a free listing.

List the business free in the Jamaica Business Directory the day you open — reviewed by a person, live in a day. When the first ten are paying, a turnkey website is J$35,000 to build, with the software, hosting and support on a plan from J$4,500/mo.

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